This summer, TBA were briefed by Diageo to bring to life the CÎROC Brand World in the World’s party capital, Ibiza.
Swapping the British heatwave for Mediterranean sun, TBA arrived at Ushuaia Tower’s Terrace to set up for the one-night event showcasing the premium vodka brand to VIP guests. TBA conceptualised and developed a jet set tour proposition called Air CÎROC, which invited guests to get on board and take flight with Air CÎROC directly underneath the island’s flight path.
Bringing Air CÎROC to life
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No entry without a Boarding Pass! Tickets designed to give to all 400+ guests
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Our 'Air' Hostesses in Action Aviation influenced cocktails took centre stage as air hostesses entertained the crowd. An illuminated blue runway became a catwalk for the air hostesses to introduce each cocktail with a series of high energy, flight inspired drinks serves.
From start to finish, the team dodged most of the sun, sea and sand to produce everything from the creative proposition, event theming, production, food, drinks and entertainment. Over 500 VIP guests checked in for Air CÎROC’s maiden flight, with thousands more flight passengers getting a view from the skies above.
http://www.ushuaiabeachhotel.com/en/thetower/
From start to finish, the team dodged most of the sun, sea and sand to produce everything from the creative proposition, event theming, production, food, drinks and entertainment. Over 500 VIP guests checked in for Air CÎROC’s maiden flight, with thousands more flight passengers getting a view from the skies above.
http://www.ushuaiabeachhotel.com/en/thetower/
The new Ushuaia Tower Terrace soaring high above Playa d´en Bossa beach
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Bartender Pilots
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